The Brand
S&T is a bank in Pennsylvania that was looking for a new AOR in 2019. I helped our team from brief to pitch, from win to lead copywriter on this brand. 

We rebranded them from top to bottom. Their voice, their tone, their look in branches, online and on social. Every quarter we write and design for all the in branch merch as well as their organic socials.

This is just a sampling of what I did on the daily.